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Founders day 160 years
Founders day 160 years
ClientBacardi-Martini Ukraine
Total participants75
ChallengeOrganize the Bacardi anniversary in Ukrainian style and incorporate modern elements of Ukrainian culture
How we made it happen

organized a celebration with a modern Ukrainian theme (before it became mainstream). We held a culinary master class by Ievgen Klopotenko, where people learned how to cook Ukrainian fusion cuisine. Afterward, we had a bar master class to pair all the cocktails with the dishes. To unite the team, we arranged a cool activity - the participants "Ukrainianized" the international Bacardi logo. A laconic bat (the company's logo) became an artsy bat. An energetic performance by artists and a DJ set - we combined all elements to prepare rich experiences for the participants.

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Something to amaze

for the master classes, the participants were divided into teams based on the brands in the company's portfolio, but their names were adjusted to the humorous Ukrainian lexicon. Additionally, participants coded their names in an application using a unique embroidered alphabet. By entering a name, they got a pixelated pattern, printed it, and decorated the photo zone.

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